The key to successful investing is diversification among various asset classes. This is known as “asset allocation”, and many studies have shown that it is the best way to obtain the highest return for a given level of risk.
For each client, we construct an investment plan that takes into account the client’s goals, time horizon and risk tolerance. Each plan is written and presented to the client prior to investing. The plan shows how much will be invested in each asset class, as well as the investment vehicle (mutual fund, exchange traded fund, individual security, etc.) that will be used.